With Jordan Brand’s Spring Retros, History and Innovation Go Hand in Hand. In 2022, the Air Jordan XII will celebrate its 25th anniversary. Fans of the Jordan brand can instantly think of the silhouette’s defining moment: Game 5 of the finals, when a 103-degree fever couldn’t stop Jordan from tallying 38-7-5. To celebrate the … Read more
An exclusive collection of ready-to-wear apparel and accessories signed Air Dior extends Jordan Brand’s collaborative relationship with the luxury Parisian house. Dior and Jordan Brand are bringing new life to classic sport styles. The Air Jordan 1 High OG Dior, Air Jordan 1 Low Dior, ready-to-wear apparel and accessories will be available April 2020. … Read more
As sneakers transcended sport and initiated street-style trends, collaboration became an integral component of sneaker culture, blossoming into a symbiotic relationship between brands and external creative communities. That community has been predominantly male. However, in pushing new female voices, Nike is challenging the sneaker status quo. In recent years, this has been propelled by curator-led … Read more