IWC Schaffhausen

First IWC Schaffhausen boutique in South America

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IWC Schaffhausen inaugurates first Brazilian boutique The very first IWC boutique in all of South America was unveiled in São Paulo, the largest city in Brazil, the largest city in the southern hemisphere and Americas, and the world’s seventh largest city by population. The key attraction of the new store in the luxury shopping mall, … Read more

IWC opened its largest boutique in the world

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IWC’s Flagship Boutique in New York City Opened With a Knockout Watch Launch Swiss luxury watch manufacturer IWC Schaffhausen celebrated the opening of its first US Flagship Boutique in New York City – the largest of its kind worldwide. IWC marked this new milestone with the launch of the Big Pilot’s Watch Edition Muhammad Ali … Read more