BMW has launched a device that will turn your car into an internet wireless hotspot. Just like a router in the home, the BMW Car Hotspot LTE provides internet access for mobile client devices. Passengers can enjoy high-speed internet surfing on as many as eight different mobile devices simultaneously. “The very fast bit rates and … Read more
Mumbai Lab Architecture 3rd BMW Guggenheim Lab, a co-initiative of the Solomon R. Guggenheim Foundation and the BMW Group, opened in Mumbai on December 9, 2012. Third stop of global project offers free programs throughout city that explore public space and urban life. The BMW Guggenheim Lab offers free public programs and projects throughout … Read more
BMW and Boeing are known to pioneering the use of carbon fiber in their products. With the release of the BMW i3 in late 2013, followed later by the BMW i8, the BMW Group will bring two vehicles with a carbon passenger cell onto the market for the first time and Boeing’s 787 Dreamliner is … Read more
BMW Motorrad is looking for motorbike riders who are ready to take on the great adventure of a road trip across five continents in the “Ride of Your Life” tour – a once-in-a-lifetime ride around the world. BMW Motorrad is giving five bikers from around the world the chance to live almost every motorcyclist’s dream. … Read more
Hong Kong Derby, the thoroughbred horse race held annually since 1873, has a new title sponsor. BMW has replaced rival Mercedes-Benz in a new five-year agreement, financial details of which were not released. The race’s title sponsor cost Mercedes-Benz US$2 million, according to sportspro. The 2013 Hong Kong Derby, which is scheduled to take place … Read more
goviral reveals best 100 brands in branded content Prada, Burberry and Louis Vuitton – most powerful luxury brands in branded content in 2012 New social channels and the explosion of video content have opened up doors for brands to own the conversation with their audience and bypass traditional gatekeepers (and in the process save millions … Read more