Tag: Basketball
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NBA and luxury lifestyle brand team up for the All-Star Game and unisex outerwear capsule
Lifestyle brand Canada Goose announced a multiyear partnership with the National Basketball Association (NBA) that makes Canada Goose a Proud Outerwear Partner of NBA All-Star. In support of the partnership and timed to the NBA’s annual All-Star celebration, Canada Goose will develop an exclusive design collaboration each year for players and fans alike. This…
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Never Stop. Never Settle: National Basketball Association announces first global spirits partner
The world leader in premium spirits, Hennessy embarked on a conquest of new territories with its exceptional cognac at the end of the 18th century, beginning with the United States. Now the relationship between French cognac and the United States has elevated to an exciting new level with the announcement that Hennessy has become…
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Why Sports Betting Is An Amazing Hobby
Over the years, the meaning of sports has changed. It is not just about the excitement of happens in the field but also about the thrill of making money outside. Undoubtedly, sports’ betting has become something that people across the globe enjoy. And the best part is that it is legal in most of…
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Just Rémy: First Rémy Martin’s luxury capsule is focused on basketball culture
The Collector’s Series: Rémy Martin is uniting the world of luxury and lifestyle through collaborations with various artists and style icons. With a focus on basketball culture for the “Just Rémy” collection, premium spirits producer Rémy Martin and streetwear designer and cultural icon Don C present luxury basketball essentials that double as timeless lifestyle pieces…
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Paul Allen beyond Microsoft: wrecked warship finder and ultimate sports fan
The Microsoft co-founder engaged in years-long missions for sunken ships and nurtured the Seahawks to three Super BowlsPaul Allen, Microsoft co-founder, dies
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Converse: From the Courts to the Stars
When it comes to fashion, history often has a way of turning an ugly duckling into a swan. Brands that were once considered ‘alternative’ or ‘budget’ often have a way of becoming sought after items thanks to a few twists of fate. One brand that’s seemingly risen through the fashion ranks over the years is…