How to enhance a shoe’s beauty: patina lesson by Olga Berluti

  The “Shoe Polishing Lesson” by Olga Berluti / La leçon de cirage par Olga Berluti. Advice on how to enhance a shoe’s beauty is always newsworthy. One does not polish a pair of luxury shoes like Berluti in just any way. In 1999, Olga Berluti developed a specific care ritual for Venezia leather and … Read more

Berluti reopened the London flagship store

Step-by-step Berluti Maison expands globally. After the enrollment of Jeremy Irons and Pierre Casiraghi as Ambassadors, the manufacturer and retailer of luxury men’s shoes and fashion has landed again in London. The luxury label has unveiled a new three floors London home for its ready-to-wear, menswear, accessories and shoe collections. Designed by French-born designer Gwenaël … Read more

Jeremy Irons and Pierre Casiraghi in Berluti’s first ad campaign

Berluti unveils first ad campaign. Headed since 2012 by LVMH’s CEO Bernard Arnault‘s son, Antoine Arnault, the luxury house of Berluti (founded in 1895 by Italian Alessandro Berluti) conquers new peaks with its first ad campaign. The first Berluti global advertising campaign features British actor Jeremy Irons and Pierre Casiraghi, “men from two different generations … Read more

LVMH’s Les Journees Particulieres, second edition, 2013

Doors Open Days at LVMH: the giant of luxury opens its doors for the 2nd edition of “Les Journees Particulieres” Luxury industry leader LVMH Group is once again celebrating the craftsmanship and heritage of LVMH luxury maisons with the second edition of “Les Journees Particulieres” which will take place on June 15 and 16. This year, … Read more

LVMH acquired made-to-measure menswear brand Arnys

LVMH, the world’s leading luxury products group, acquired Arnys, a brand synonymous with the best of French expertise in haute couture and made-to-measure tailoring for men. The brand has also a ready-to-wear line. Arnys has been led by the Grimbert family since 1933 and most recently by Jean and Michel Grimbert, the third generation of … Read more

Berluti menswear collection: inconspicuously luxurious clothes

Berluti launched its first menswear collection The luxury industry is driven by male consumers, who are now spending £155 billion a year on luxury clothes and accessories for themselves, according to a new study. “Men seem to be a little bit more selfish these days, and spend a bit more on themselves and a little … Read more