How the world’s most recognizable check went from royal lining to fashion emergency — and lived to tell the tale. The secret hiding in the lining Picture this: it’s 1920s Britain. The Burberry check — that unmistakable beige, black, red, and white tartan — exists only as a hidden whisper inside coat linings. A quiet … Read more
The tapestry of the ultra-luxury market is currently being woven with two seemingly contrasting, yet deeply synergistic, threads: the unwavering commitment to family heritage and timeless excellence, and a daring, often irreverent embrace of hyper-contemporary pop culture and technological frontiers. The latest wave of announcements confirms that the most sophisticated consumers are no longer choosing … Read more
Perfume is more than just an accessory—it’s an identity, an emotion, and, at its best, a form of wearable art. This season’s latest luxury releases from heritage houses and niche perfumers push the boundaries of olfactory craftsmanship, balancing tradition with modernity. But do they all succeed? Let’s dive into this curated selection, where innovation meets … Read more
Hennessy Takes the Court: A Slam Dunk at Selfridges London. From August 12 to September 1, 2024, Selfridges London is transformed into a basketball lover’s paradise, courtesy of Hennessy. The iconic cognac brand has teamed up with the NBA to bring the excitement of the game to The Corner Shop, where fashion, sports, and spirits … Read more
Pharrell Williams’s debut collection as Men’s Creative Director at Selfridges London. Pharrell Williams’s debut Louis Vuitton menswear collection took Paris by storm last June, with its dazzling display of creativity, innovation, and a celebration of the brand’s rich heritage. Now, the multi-hyphenate artist brings his vision to London, transforming Selfridges’ iconic Corner Shop into a … Read more
Versace AW 2023/2024: Where Style is 24/7. In the world of fashion, there are clothes, and then there’s Versace. As Autumn Winter 2023/2024 unfolds, Versace once again proves why it is synonymous with iconic energy, taking center stage at a glamorous new pop-up at Selfridges London. The collection, featuring the Icons line, invites fashion enthusiasts … Read more