Saris – Hermes strategy to win new luxury buyers on Indian market

Hermes launches luxury limited edition Indian saris Indian women may wear Western dress to the office during the day but for weddings and other formal occasions they often prefer to wear  saris, reflecting the strong pull of tradition. Part of Hermes effort to connect to India’s culture and to the tradition of elegance of Indian … Read more

Trends that all luxury brands should follow in 2012

Luxury Institute’s trends for 2012: The luxury industry players are asking the same question: How much will last the relative growth registered in 2011? Luxury Institute, after an actionable research with wealthy consumers, presented its annually report on trends that all luxury brands should follow the next year: 1. The Annual Luxury Brand Check-Up Emerges … Read more

Zegna, PPR and Eurazeo targeting luxury Italian brand Brioni

Luxury brands stalk Bond’s outfitter Suitors are stalking luxury Italian brand Brioni – known for dressing James Bond 007 and presidents including Barack Obama. Zegna, an Italian luxury brand, PPR, one of France’s biggest luxury houses, and Eurazeo, the French private-equity firm,  are all known to have had recent talks with the Bond suit-maker about … Read more

Men replace women as online shoppers of the future

Across Europe, two in five people (40%) now shop online – and it is men not women that are driving the charge into internet purchases – according to a new study by CB Richard Ellis (CBRE). At a time when there is an unprecedented level of consumer access to the internet across Europe, CBRE’s study … Read more

Porsche to sell the Schloss Bullachberg castle in Germany

German luxury carmaker Porsche is putting up for sale the Bavarian Schloss Bullachberg castle (located near the Neuschwanstein Castle in Bavaria) and estimated in 2006 to 6 million euros. Porsche has bought the castle five years ago, hoping to turn the 180,000-square-metre in a luxury hotel. Renovation works have never been started. Luxury sports car … Read more

Live Green is a must. Mesothelioma – a 21 century’s treat

When humans work with asbestos, carbon nanotubes or drive down the gravel erionite roads, they stir up more than a simple dirt. This poisononous dust contains such high levels of deadly minerals that those who breathe in the air on a daily basis are at an increased risk of developing a type of cancer that … Read more