Gucci bids farewell to fashion week as brand goes seasonless

Italian label cuts shows from five to two each year and declares fashion calendar obsolete

Gucci Flora Gorgeous Gardenia brings Pierre et Gilles’ idea of estrangement from reality

    2020 Gucci Flora Gorgeous Gardenia features an opulent floral heart. The fragrance is inspired by the untamed beauty found in nature at springtime. Captured in a new fragrance campaign amongst glittery lights and soft flower arrangements, the new limited-edition Gucci Flora Gorgeous Gardenia lavender-hued bottle design encapsulates the intense fragrance. Gucci Flora Gorgeous … Read more

Gucci, Saint Laurent, Bottega Veneta, and all Kering luxury brands donate to support healthcare workers

    Kering group and its luxury houses donate 1 million USD to the CDC Foundation to support healthcare workers in the Americas. In response to the severe outbreak of COVID-19 in the Americas, Kering luxury group has partnered with the CDC Foundation to provide personal protective equipment and other vital supplies to assist in … Read more

Parr’s makeup ad for Gucci has a brush with controversy

The shoot, featuring musician Dani Miller in mascara, has reignited debate about realistic standards of beauty

Gucci’s creative director: ‘Fashion is not only about garments’

Alessandro Michele has boosted brand’s global sales but CEO warns of coronavirus impact

Gucci channels the inner child at Milan men’s fashion week

Dark spectre of innocence lost loomed with school shoes and babydoll dresses given punk edge