At the upcoming annually Fifi Awards, the 2012 Elizabeth Taylor Fragrance Celebrity of the Year Award will go to Justin Bieber and his “Someday” fragrance that made $3 million in just three weeks at US department store Macy’s. The “Elizabeth Taylor Fragrance Celebrity of the Year Award” honors a celebrity who has embraced and promoted … Read more
L’Eau de Chloe: The new fragrance – An aura delicate as a breath of air. “Layers of chiffon in bright sunlight. Bare feet brushing long grass. The glow of dawn on the skin,” Chloe describes its new fragrance “L’Eau de Chloe“, brand’s signature scent that opens a new chapter in its story. Like the original fragrance … Read more
Dolce & Gabbana go Olympic for debut sports scent Dolce & Gabbana enters into the arena of sports fragrance following other major fashion houses such as Burberry, Chanel and Dior, certifying that the sport segment as the fastest-growing category in the male fragrance industry. One Sport, first Dolce & Gabbana men’s sports fragrance, which goes … Read more
Louis Vuitton Announces the Arrival of a New Fragrance Louis Vuitton announced a brand new fragrance project. In the 20s and 30s existed 3 Louis Vuitton fragrances, all of which were soon discontinued. Luxury giant Louis Vuitton had hired third generation perfumer Jacques Cavallier-Belletrud, that is likely to journey the world on search of rare … Read more
Dolce & Gabbana’s Velvet Collection is a symbol of timeless perfumery perfection and modern possibility with a precious texture of Vintage Italian ingredients. “Velvet is a material with dual personality. Luxurious but also simple, noble but also humble, this duality is at the heart of all we do.” (Domenico Dolce and Stefano Gabbana) The six … Read more
Stella McCartney‘s latest fragrance, entitled L.I.L.Y, the perfume, is a unusual product that features truffle as a top note. L.I.L.Y fragrance also features notes of lily of the valley and oak moss. Master perfumer Jacques Cavallier (Firmenich) used natural extract of truffle: “I actually told the suppliers we were working with that the extract was … Read more