The plastic surgery industry has received an unexpected boost from Zoom calls and the so-called Quarantine Fifteen. In fact, the American Academy of Facial Plastic and Reconstructive Surgery (AAFPRS) released the findings from their annual survey, and 70% of respondents reported an increase in business during the COVID-19 lockdown, with 90% saying they have … Read more
This new incubator is open to everyone, regardless of their age, background or degrees. It seeks to support projects at every stage, whether still just ideas or already marketing their products or services. L’Escalator, a new incubator created in November 2020 by Maurice Lévy, Chairman of the Supervisory Board of Publicis advertising group, aims … Read more
The first thing you need to do if you want to have a successful business is to look for the market first. Some people tend to think of a business idea, and they go out to get the product they want to sell. Well, that is not a good starting point. Rather, the best … Read more
It’s no secret that the most successful businesses in any field are incredibly efficient and productive. What’s even more noteworthy about thriving companies is that they achieve this feat over a long period of time. Indeed, while most businesses enjoy isolated pockets of success from time to time, the best organizations manage to maintain … Read more
One of the main aims of making sure your business has an online presence is attracting visitors to your website and converting these visitors into sales or paying clients. However, ensuring that your business is performing online is another matter altogether. Online performance is far more crucial now for the success of online businesses, … Read more
In the last decade, it has become essential for businesses to take part in the fight against climate change. There are many things small businesses, as well as big companies, can do to limit their impact on the planet, from recycling to buying green IT equipment. Committing to sustainable initiatives has now become … Read more