“It Pays To Advertise” the slogan goes. Why? Because advertising sells. In a big way. So much so that, in the year 2011, thirty-six companies in the USA alone spent at least $ 1 Billion on their advertising budget. Advertising serves two major purposes. First, it allows the public to know that a product or … Read more
Hurun Report releases Chinese Luxury Consumer Survey 2014 and Hurun Best of the Best Awards 2014. According to Hurun Report Chinese Luxury Consumer Survey 2014, the average spending of China’s high net worth individuals has decreased by 15%, with spending on gift giving down by a dramatic 25%. HNWIs are busier than ever. They … Read more
The International Furnishing Show in Cologne: the most important design hotspots. The International Furnishing Show in the German city of Cologne is the key furnishing show in the world’s most important furnishing market. Right at the start of every year, it presents the latest international furniture and interior trends. The huge breadth and depth … Read more
Sports used to be a healthy diversion for us. The amateur status was held in high esteem based on the ethos sana in corpore sano, meaning “a sound mind in a sound body.” In sports, professionalism was frowned upon. Somewhere along the line all that changed. Sports became big business. In 1968 the major tennis … Read more
£23,500 for the world’s most expensive Christmas pudding. British luxury retailer that created around-the-world tours of all the three Michelin-starred restaurants in the world presented the world’s most precious Christmas pudding. Created by famed pastry chef Martin Chiffers, the real precious factor comes from two particularly rare pieces of history: a bottle of Duret 1810 … Read more
10 Most Expensive Luxury Asset Acquisitions Of All-Time list compiled by Wealth-X shows that luxury yachts are the most popular luxury asset acquisition. Eight of the 10 billionaires in the list own these luxury vessels. According to the ultra high net worth (UHNW) intelligence provider, billionaires from Oracle CEO Larry Ellison to Russian tycoon Alisher Usmanov have … Read more