Most Valuable Luxury Brands in 2012

World’s Top 100 Most Valuable Luxury Brands World Luxury Association’s official report on 2012 shows that China has become the world’s largest consumer of luxury goods. The report predicts: With the phenomenon of RMB appreciation and depreciation of the Euro and the number of Chinese traveling to Europe in 2012, total consumption of luxury goods … Read more

Iconic, but Immobile. The inaugural L2 Prestige 100: Mobile IQ

What about your mobile competence? L2 Prestige 100: Mobile IQ: study Sephora, Nordstrom, Macy’s, NET-A-PORTER and Bloomingdale’ssecure the top spots in the inaugural L2 Prestige 100: Mobile IQ report that measures the mobile competence of 100 brands. The Mobile IQ distribution reveals a significant, widespread underinvestment in mobile, as nearly half the brands were designated … Read more

Luxury Brands on the rise in 2011 Best Global Brands report

Interbrand, a leading brand consultancy, released its Best Global Brands report for 2011. The report is based on a unique methodology that analyzes three key aspects that contribute to a brand’s value: the financial performance of the branded products or services; the role of brand in the purchase decision process; the strength of the brand … Read more

Tom Ford plans to revive the Russian luxury market

Tom Ford opens women’s store in luxury-loving Russia Fashion designer Tom Ford has opened his first women’s clothes store in Moscow, giving a confidence boost to Russia’s reviving luxury goods market. The 50-year-old Ford said he was not phased by the prospects of another economic recession in Russia, which previously ranked as the fourth-largest buyer … Read more

Online sales of luxury goods: the average buyer is Chinese, digital and rich

Luxury e-commerce: Blogs and social media are setting trends more than fashion critics Fashion bloggers will help propel online sales The exclusive fashion world has embraced the Internet later than other industries but is catching up quickly. Brands such as Burberry, Tiffany and Gucci are increasing exposure to social media to connect with a new … Read more