Epicon: A Mirage of Luxury or a Sustainable Oasis in The Gulf of Aqaba?

NEOM announces Epicon – its luxury coastal tourism destination on the Gulf of Aqaba. NEOM, the sustainable regional development taking shape in northwest Saudi Arabia, announced Epicon, its latest luxury coastal tourism destination, including a residential offering. NEOM, the ambitious sustainable regional development in northwest Saudi Arabia, has unveiled its latest venture, Epicon, a luxury … Read more

Guerlain’s ‘Flowers of Evil’ Exhibition: A Botanical Ode or a Fragile Mirage?

Guerlain’s Flowers of Evil Celebrates Charles Baudelaire And The Captivating Power of Flowers. Guerlain has since 2006 hosted high-profile exhibitions of works by avant-garde contemporary artists. The annual event resonates with the close collaborations Guerlain has pursued with artists since its founding in 1828. In choosing the theme “The Flowers of Evil”, this year Guerlain … Read more

Sweden Aims to Distinguish Itself from Switzerland: Unveiling the Luxury of a Different Nature

Sweden wants to end confusion with Switzerland, Swedish Tourist Board Declares. Sweden, a country known for its exquisite landscapes, modern charm, and Scandinavian allure, is on a mission to differentiate itself from its Swiss counterpart, Switzerland. The reason? The perennial mix-up between the two nations that perplexes even the most informed and influential individuals, including … Read more

Lancôme x Louvre: Eye-Catching, mesmerising art doesn’t stop at the pieces hung in museums – painting your face counts, too.

 Inspired by the architecture of the Louvre, the limited-edition collection includes a five-pan eyeshadow palette, lipsticks and Advanced Génifique Youth Activating Serum Concentrate. The Musée du Louvre and Lancôme have joined forces in an unprecedented collaboration. Inspired by nine masterpieces of sculpture, and by the lights and colours of the museum, Lancôme has created a … Read more

2023 Breast Cancer Campaign: A Beautifully United Effort to End Breast Cancer

For more than 30 years, The Estée Lauder Companies’ Breast Cancer Campaign has been dedicated to advancing the possibility of a breast cancer-free world for all. This October, The Estée Lauder Companies (ELC) honors Breast Cancer Awareness Month by launching The Campaign in support of the global breast cancer community. Breast Cancer Awareness Month is … Read more

SKIMS Revolutionizes Men’s Underwear with All-Star Campaign

SKIMS, the brand that redefined women’s underwear, is now poised to do the same for men. In a groundbreaking move, SKIMS has officially launched its Men’s line, accompanied by an All-Star campaign featuring iconic athletes Neymar Jr., Nick Bosa, and Shai Gilgeous-Alexander. Captured by the talented Donna Trope, each athlete brings their unique background, personal … Read more