Breitling is announcing a partnership with Australian lifestyle brand Deus Ex Machina – the inspiration for Breitling’s rugged, retro Top Time Deus watch.
To all nomad spirits and petrol heads out there: Swiss luxury watchmaker Breitling is bringing you the new Top Time Deus, co-designed with custom motorcycle and surf outfitter Deus Ex Machina. Inspired by the original 1960s Top Time, the watch stands outwith its orange details and its stylish racing strap.
The Top Time Deus is a nod to Breitling’s original 1960s watch.
As part of this exciting new partnership, Breitling is now also the official timekeeper of the Deus Swank Rally – the epic motorcycle championship celebrating vintage bikes in diverse locations around the world, including Italy, France, Australia, and Bali. But the Top Time Deus Limited Edition isn’t just for bikers, as Breitling CEO Georges Kern points out.
“Bikers, boarders, surfers, digital nomads … this is a timepiece for dynamic people of action, purpose, and style. Our
versatile Top Time Deus celebrates having the freedom to explore the world your way, at your pace.”
The people behind Deus Ex Machina share this view. “The Deus philosophy recalls an era before the various pursuits
of fun – motorcycling, surfing, skateboarding, whatever – were marketed into fundamentalist factions. All are welcomed under the Deus roof,” says founder Dare Jennings.
Featuring a 41mm stainless-steel case matched to a brown racing-themed calfskin leather strap, the Top Time Deus
features a lightning-bolt-shaped chronograph hand on top of squircle-shaped chronograph counters, Deus’ adage “In
benzin veritas” and a retro-looking motorcyclist in rally racer mode – by Deus creative director @carbyt Carby Tuckwell-engraved on the caseback.
For every purchase made on breitling.com, you’ll get a free gift up to the first four weeks from the watch launch. This watch is limited to 1500 units.
Originally launched in the 1960s, Breitling Top Time watch had a clear mission: to suit the needs of “the young and
active professionals” with a range of “ultra-modern chronographs”.
The sports watch appealed not only to that demographic, but also to those attracted by its bold lines. The 2021 Top
Time Deus timepiece will appeal to bikers, boarders and backpackers, all looking for the freedom to explore the world their own way, at their own pace.
Featuring a 41-millimetre stainless-steel case matched to a brown racing-themed calfskin leather strap, the Top Time
Deus features yellow and orange details, a lightning-bolt-shaped chronograph hand on top of squircle-shaped
chronograph counters, Deus’ adage “In benzin veritas” and a retro-looking motorcyclist in rally racer mode – by Deus
creative director Carby Tuckwell – engraved on the caseback. Limited to 1500 pieces, this Top Time is powered by the
Breitling Caliber 23, a COSC-certified chronometer.
Customers who order the watch online will also get a stunning limited edition Deus coffee table book and unique canvas tote bag.
Meet the Deus Squad.
The Top Time DEUS perfectly embodies the philosophy of the DEUS SQUAD: Californian Forrest Minchinton, who’s passionate about surfboards as well as motorcycles; Sierra Lerback who is a Hawaiian competitive surfer; and French motorcycle engineer and designer Jeremy Tagand. All three have been with Deus Ex Machina for years now and are part of its rugged and fearless DNA.