LeBron James offers the best peek of the new Electric Hummer yet.
GMC announced that its all-electric super truck will debut later this fall and will begin production in fall 2021. Details about the GMC HUMMER EV’s remarkable on- and off-road capabilities will be shared closer to its reveal, announced the automotive company.
GMC’s first all-electric truck was first unveiled in February via “Quiet Revolution” campaign featuring LeBron James showcased during Super Bowl, the biggest night in TV advertising.
The GMC HUMMER EV truck will showcase the GMC brand’s design and engineering potential, and will feature 1,000horsepower, 11,500 lb-ft of torque, 0 to 60 mph in 3 seconds.
“GMC builds premium and capable trucks and SUVs and the GMC HUMMER EV takes this to new heights,” said Duncan Aldred, vice president of Global Buick and GMC.
“Teaming up with GMC to introduce the Hummer EV is a natural fit. Everyone knows about my love for Hummer since high school and I’m proud to be a part of announcing the new EV model,” said LeBron James in February. “The truck may be quiet, but the performance numbers speak for themselves.”
The spot highlighted the anticipated performance of GMC’s all-electric super truck, which will generate remarkable metrics in terms of horsepower, torque and acceleration while providing incredible on- and off-road capability. All of this is combined with the vastly reduced noise and zero emissions inherent in the operation of an electric vehicle.
The GMC HUMMER EV will be built in Michigan at General Motors’ Detroit-Hamtramck assembly plant.