Ferrari revealed a new strictly limited series of bespoke cars, the J50 barchetta

During a special celebration held at the National Art Center in Tokyo to commemorate the 50th anniversary of Ferrari in Japan, Ferrari revealed a new strictly limited series of bespoke cars, the J50.

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The Ferrari J50 is a two-seater, mid-rear-engined roadster that marks a return to the targa body style evocative of several well-loved Ferrari road cars of the 1970s and 1980s. Created by Ferrari’s Special Projects department and designed by the Ferrari Styling Centre team in Maranello, just 10 examples of the J50 will be built and, in the spirit of Ferrari’s fuori serie tradition, each one will be tailored specifically to the customer’s requirements.

Based on the 488 Spider, the J50 is powered by a specific 690 cv version of the 3.9-litre V8 that won the overall International Engine of the Year Award this year.

While the “helmet visor” effect, which spawns from the window graphic, is reminiscent of Ferrari’s open competition barchettas going as far back as the 1950s, the black dividing line is a novel interpretation of a recurring Ferrari styling cue seen on iconic models such as the GTO, F40 and F50. Circling around the front of the luxury car below knee height, it is a key element which alters the perception of the beltline, setting it at a much lower height than usual, transforming the J50 into a barchetta.

A strong dynamic was imprinted on the flank of the car by the converging interplay between two main guiding lines: the slanted top edge of the side window, continuous with the windscreen, and the raked black swage line which dramatically rises from the low-set nose until it vanishes in the air intake aft of the doors.

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The sophisticated tail section is dominated by the artful interplay of graphic design themes and three-dimensional elements. The engine is framed by a transparent polycarbonate cover which is intricately shaped to provide a visual extension of the two separate roll hoops protecting the
heads of driver and passenger. A transverse aero foil projects as a bridge between the hoops, effectively revisiting one of the most distinctive features of Ferrari sports prototypes of the 1960s.

The rear is decidedly aggressive in nature, with the quad taillight design widening the car visually under a high-downforce wing profile. The rear diffuser features an extractor shape inspired by jet engine afterburners, giving the car a powerful stance. 20” forged rims of unique design were crafted specifically for this limited-edition model.

Inside the cabin, specific trim adorns the sports seats, echoing the design of the rear bonnet contour to provide a unmistakable signature feature. The carbon-fibre hard targa top is divided into two pieces which stow conveniently behind the seats.

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