Category: Automotive
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Leaos carbon urban e-bike: The first ever auto recharging E-bike by the sun
The first ever auto recharging E-bike by the sun, integrating a stylish solar panel into the bike. Aiming to change and shape urban mobility through suitable products, Leaos two-wheeled form of locomotion provides not only a means of transportation, but also a way of life, joy and fun. The high-quality, design-oriented e-bike handmade in Italy…
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Paul Smith’s tailor-made Land Rover Defender celebrates the iconic SUV’s final production year
Land Rover’s tailor-made Defender for Paul Smith At the end of 2015, Land Rover will make way for a new off-roader that can meet the latest crash test safety and emissions legislation. The latest project in a series of special models and events marking the iconic SUV’s final production year is a tailor- made Defender…
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A Caterham retro race car for every driving enthusiast
The Caterham Seven 270, 360, and 420. Caterham Cars has introduced three new additions to its existing range of iconic British retro sportscars. The new Caterham range offers ‘accessible fun’ through the traditional Caterham minimalistic, lightweight approach to sportscar engineering. The Caterham range is now rationalised to five core models. “Caterham Cars has been making…
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Luxury at Full Volume – All-New 2016 Lexus RX luxury utility vehicle debuts at 2015 NYIAS
Catch a glimpse of the all-new 2016 Lexus RX. “Only some expressions of luxury are made at full volume,” says the video glimpse of the next-generation Lexus RX issued by Lexus ahead of 2015 NYIAS. When Lexus RX model launched 17 years ago, it defined a new luxury segment. Since then, it has dominated mid-size…
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The glitz of the 1970s will roar back to life @ Concorso d’Eleganza Villa d’Este 2015
Celebrate the 70s at this year’s Concorso d’Eleganza Villa d’Este. This year’s works of art on wheels @ Concorso d’Eleganza Villa d’Este. The Concorso d’Eleganza Villa d’Este is considered one of the world’s most exclusive and tradition-steeped stages for historic cars and motorcycles. At the 2015 Concorso in the northern Italian town of Cernobbio the…
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What does the rise of digital marketing mean for luxury brands?
As the influence of print diminishes as an advertising medium, how can firms that sell high-end products communicate with their customers in a way that doesn’t compromise their core values?