Green

New Luxury is green, sustainable and eco. Follow us and the latest news and trends about green and eco-luxury.

Business-jet industry’s first 100% sustainable aviation fuel flight announced by Gulfstream

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Gulfstream Flies Test Flight in Partnership with Rolls-Royce on BR725 Engines. Gulfstream Aerospace Corp. is the business-jet industry’s first original equipment manufacturer (OEM) to fly on 100% sustainable aviation fuel (SAF). The flight took place on a Gulfstream G650 from Gulfstream’s worldwide headquarters in Savannah and was flown in partnership with engine supplier Rolls-Royce on … Read more

This Eco-Designed Sailing Yacht Opens the Way to Circular Economy in Boating

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BENETEAU First 44e: the eco-designed sailing boat.  The boating industry continues the transition towards a more sustainable boating. Recyclable resin, electric or hybrid motorization, alternative to teak… the BENETEAU First 44e opens the way to the circular economy in boating and takes a new step in sustainable boating and responsible purchasing. “We can’t force customers, … Read more

Blue Innovation Dock at boot 2023 Is Exploring How Sustainability Can Also be Applied to Luxury Yachts

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The blue innovation dock is the new platform that brings together visionaries, investors and politicians to make the industry fit for the future. It will take place as part of boot Düsseldorf from January 21-29. Boating takes its first steps towards the circular economy Major French shipyard Group Beneteau is Performance Partner, Italian luxury yacht … Read more

Jack de Boucheron Ultime Redefines What is Precious with Cofalit, A Recycled Industrial Byproduct

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This capsule collection celebrates the union of the Jack de Boucheron Ultime design and Cofalit, a material made by recycling an industrial byproduct. This waste is usually buried, but it can also be vitrified and rendered inert, in which case it is known as Cofalit. Although it may be used as a filling material for … Read more

Fashion Circularity Strategies: Practices and achievements of 8 luxury brands such as Gucci, Bottega Veneta, and Saint Laurent

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The practices and achievements of these eight luxury brands under Kering Group’s umbrella inspire discussion and promote development of the full-link circular economy in the fashion industry. Kering, one of the biggest luxury group, together with global innovation platform Plug and Play China, announced the third edition of the Kering Generation Award in Greater China … Read more

Ambitious Climate Fund For Nature Will Mobilize Resources From Luxury Fashion and Beauty Sectors

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A Net Zero and nature-positive economy requires huge amounts of capital and the ambitious contribution of corporates is essential to achieve this transition. Kering and L’OCCITANE Group join forces to finance nature protection at scale with the Climate Fund for Nature. At the 15th Conference of Parties (COP) of the Convention on Biological Diversity (Montréal), … Read more