Dolce & Gabbana go Olympic for debut sports scent
Dolce & Gabbana enters into the arena of sports fragrance following other major fashion houses such as Burberry, Chanel and Dior, certifying that the sport segment as the fastest-growing category in the male fragrance industry.
One Sport, first Dolce & Gabbana men’s sports fragrance, which goes on sale in February, includes patchouli, cardamom, as well as accents of sequoia forest and rosemary. Male model Adam Senn is the face & body of the campaign that unveiled its toned physique while Adam is training in an ancient stadium.
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Discover the world’s most prestigious gatherings & exhibitionsThe One Sport is dedicated to the upcoming London 2012 Olympics, so the first country where Dolce&Gabbana scent will be introduced is Britain. Before the start of the Games, the first men’s sports fragrance from Dolce & Gabbana is scheduled to be global.
