In a city where boldness blooms on every corner, Yves Saint Laurent Beauty has chosen a fitting stage to unveil its latest expression of audacity: The Art of Flowers, a lavish, multi-sensorial takeover of the 50th Annual Macy’s Flower Show® at Herald Square. From April 27 to May 18, visitors are invited to lose themselves … Read more
Attention perfume aficionados! YSL Beauty has just unveiled its latest olfactory masterpiece, LIBRE FLOWERS & FLAMES, and it’s already setting hearts ablaze. This thrilling new fragrance is a daring addition to the iconic LIBRE collection, perfectly capturing the brand’s signature mix of edgy femininity and untamed passion. Inspired by the desert lily—a flower renowned … Read more
In the ever-evolving landscape of beauty, YSL Beauty stands at the forefront, continuously pushing boundaries and redefining standards. With the appointment of the sensational Dua Lipa as its Global Makeup Ambassador, the iconic brand reaffirms its commitment to celebrating individuality, creativity, and unapologetic self-expression. Dua Lipa, renowned for her electrifying energy and fearless approach to … Read more
YSL Beauty, synonymous with timeless elegance and innovation, proudly introduces Bruna Marquezine, the Brazilian actress and model, as its newest US Makeup Ambassador. Bruna joins the esteemed ranks of Lila Moss and Lil Nas X, embodying a fresh perspective on fearless femininity and effortless sophistication in the ever-evolving landscape of luxury beauty. The appointment of … Read more
Yves Saint Laurent Beauty U.S. announced its latest U.S. ambassador. Yves Saint Laurent Beauty U.S. announced model and budding creative force Lila Moss as its latest U.S. ambassador. The rising fashion and beauty star has been appointed by YSL Beauty as an expression of the brand’s heritage of celebrating those who are at the forefront … Read more
At the top of the new ranking by Launchmetrics, Dior dominates with a MIV of $388 million between January and June of 2022 (…) Dior who surfs on success, especially thanks to Jisoo, who serves them as a muse and whose every post is a hit. The beauty industry is more competitive than ever; there … Read more