In the Name of Beauty: Angelina Jolie, the Bee University, and Guerlain

      Different facets of femininity: Angelina Jolie for Guerlain. Mon Guerlain, the House’s new fragrance, is a tribute to today’s femininity a strong, free and sensual femininity, inspired by Angelina Jolie. Guerlain welcomed Angelina Jolie, the muse of its Mon Guerlain fragrance, in Paris on July 8-9. During her visit, the beauty powerhouse revealed … Read more

Valentine’s Day 2019: Guerlain offers Bloom of Rose in premiere at Mandarin Oriental Paris

    Inspired by Valentine’s Day, Mandarin Oriental, Paris is offering a romantic accommodation package in collaboration with Guerlain. Guests booking this February’s From Paris with Love by Guerlain offer will be the first anywhere in the world to take home the new fragrance Mon Guerlain Bloom of Rose and will enjoy other romantic treats … Read more

Guerlain launches Olfaplay, a 100% audio fragrance community

  After introducing a fragrance finder voice assistant with Google, Guerlain continues to fuse luxury and cutting-edge technology with the launch of Olfaplay, a 100% audio fragrance community. With an app and website, web, Olfaplay lets perfume lovers listen to, share and record audio stories about memories of scents. “Perfume is the most intense form … Read more

Guerlain turned 190

Guerlain celebrates 190 years of creation

For nearly two centuries, the Maison has explored the facets of beauty in fragrances, makeup and skincare. To celebrate its 190 years Guerlain is premiering extraordinary sagas that retrace its history to the origins of modern perfumery.

Guerlain celebrates 190 years of creation
” Guerlain celebrates 190 years of creation; photos: guerlain

Maison Guerlain began in 1828 thanks to the visionary creativity of Pierre-François Pascal Guerlain. Inspired by a desire to spark emotion, to surprise and amaze, Guerlain continued its story with Aimé Guerlain, who revolutionized the world of fragrances by combining natural and synthetic ingredients for the first time to create Jicky. Three generations of Guerlain perfumers followed: Jacques Guerlain, Jean-Paul Guerlain and today Thierry Wasser.

To celebrate this anniversary, Guerlain is unveiling a series of sagas, a special chance to discover or rediscover this mythic Maison throughout the year. Three sagas have already been released. This first is dedicated to Guerlain Perfumers, the second to the raw materials used in the composition of Guerlain fragrances, and a third reveals the secrets of lipstick, retracing the creation of Guerlain’s first modern lipstick.

 

http://www.youtube.com/watch?v=4vNJ2f2Tvjg

https://www.youtube.com/watch?v=QFqN6WD8ABs

Guerlain is opening boutiques dedicated exclusively to fragrances

The marvels of Guerlain Parfumeur are brought to fragrance lovers around the world via a Guerlain Parfumeur boutique concept. Building on the success of its first boutique dedicated exclusively to fragrances on rue Saint Honoré in Paris, Maison Guerlain is taking this innovative retail concept celebrating its métier of parfumeur to other countries. The new … Read more

“My invisible tattoo, My Fragrance, Mon Guerlain” – Angelina Jolie

Mon Guerlain is characterized by the freshness of Lavender Carla, an exceptional variety cultivated in Provence, which contrasts with the voluptuousness of the Sambac jasmine from India and the Australian Album Sandalwood, associated with the sensual Vanilla Tahitensis of Papua New Guinea.

Thierry Wasser and Angelina Jolie for Mon Guerlain perfume 2017 edition

“We always create a fragrance for a woman we admire” – Jacques Guerlain.

A perfumer tells a story or paints a portrait and in the case of the new Mon Guerlain perfume, it is the portrait of a woman. Thierry Wasser, Guerlain’s Master Perfumer, offers a tribute to feminity, to free and sensual women. This dreamed-up fantasy embodied by muse Angelina Jolie has a heart of Tahitensis vanilla – also present in Jicky, Shalimar and Habit Rouge. Vanilla is joined by lavender, Sambac jasmine and sandalwood. Melding fresh and sensual feminine and masculine notes, this audacious accord gives Mon Guerlain its power and modernity.

Notes of a Woman, the Mon Guerlain advertising film, was shot in France’s Provence region with Terrence Malick and Angelina Jolie. The film recounts the story of how the fragrance was created, focusing the spotlight for the first time on the perfumer.

My invisible tattoo, My Fragrance, Mon Guerlain Thierry Wasser and Angelina Jolie for Mon Guerlain 2017

The bottle for the new fragrance revisits the celebrated quadrilobe bottle, inspired by an alchemist’s flacon, designed by Gabriel Guerlain and crafted by Baccarat in 1908. The sleek and sober graphic lines celebrate a modern femininity, sincere and authentic.

Thierry Wasser has created many notable perfumes including: Addict for Christian Dior, Diesel Fuel for Life for Her, Guerlain Quand Vient La Pluie, Lancôme Hypnose, Guerlain Idylle, Guerlain Aqua Allegoria, Guerlain Flora Nymphea, Jil Sander Man absolute, Guerlain La Petite Robe Noire, Guerlain L’Homme Ideal.

http://www.youtube.com/watch?v=2rLAFX68854

Thierry Wasser and Angelina Jolie for Mon Guerlain