Starwood ushering in the next generation in travel rewards

Starwood Hotels launches a rewards partnership with ridesharing service Uber. The partnership will allow loyalty members to earn Starpoints for every Uber ride around the world. “This new partnership with Uber accelerates our SPG members’ drive to rewards and is just one more way that Starwood is combining high tech and high touch to transform … Read more

Starwood to target the sophisticated market with Richest Elite traveler benefits

Starwood to win greater share from the world’s most prolific travellers Hotel Loyalty Landscape reinvetad With First-Of-Its-Kind Benefits Starwood hotel chain developed new set of benefits aimed at its elite Members, those two percent of travellers that drive 30 percent of Starwood’s profits.  Starwood Hotels & Resorts Worldwide announced new benefits that make its award … Read more