La Colonial Reposado – A super-premium tequila inspired by Guadalajara’s first night club

  Tres Generaciones Tequila, created in 1973 to honor a century of the Sauza family’s commitment to their craft, has unveiled the second bottle in its Legacy Edition Series of tequilas: La Colonial Reposado. The series will introduce a new release annually, each celebrating the three generations of Sauza family members and their stories that … Read more

PATRÓN Tequila’s first-ever foray into NFT is a one-of-a-kind blend never released to the public

  PATRÓN Tequila Launches First-Ever NFT with BlockBar, World’s First DTC NFT Marketplace for Wine & Spirits. The Chairman’s Reserve offering from PATRÓN marks the first tequila brand available on the BlockBar.com platform. This special release has a truly one-of-one formula with tasting notes of honey, butter and caramel followed by citrus touches of orange … Read more

Whiskey or tequila? Why not both? Latest premium tequila launches for discerning agave spirit aficionados

  Whiskey Meets Tequila: Sagamore Spirit Releases Tequila Finish Rye Available for a limited time, latest Maryland-style rye whiskey from 100x-award-winning distillery offers hints of agave, honey, fig, and orange. Struggling with that age-old question, “whiskey or tequila”? Sagamore Spirit says why not both? With the calendar counting down to Cinco de Mayo, the award-winning … Read more

The world’s top-selling ultra-premium tequila acquired by Bacardi

Bacardi agrees to acquire 100% ownership of Patrón Spirits International and its PATRÓN brand, the world’s top-selling ultra-premium tequila.   Family-owned Bacardi Limited, the largest privately held spirits company in the world, announced today that it is expanding its portfolio of premium spirits with a definitive agreement to acquire 100% ownership of Patrón Spirits International … Read more

The first new addition to Patrón’s core range of luxury tequilas in quarter-century

As consumers across the globe have increasingly discovered the complexity, versatility and sophistication of ultra-premium tequila, the category has continued to innovate and evolve. Consumer preference for aged spirits has rapidly grown and today’s range of aged tequila styles and tastes arguably rivals those of the world’s finest bourbons, scotches and cognacs. To meet this … Read more

100% Agave Premium Tequila wins big at the most influential wine and spirits competition in China

100% Agave Premium Tequila brands are determined to flourish in China and want to be a favorite of today’s spirits lovers. The Dean-Lozoya Family just made waves at the most influential wine and spirits competition in the world – CWSA – China Wine and Spirits Awards. Winning a Gold Medal in the CWSA competition is … Read more