Victoria’s Secret’s ‘sexy, mass-market appeal’ hurt shirt brand, court finds

Judge Colin Birss rules US lingerie firm’s Pink brand has infringed the trademark of British shirtmaker Thomas Pink

Best of luxury swimwear brands

In the mood for holidays…. The hottest looks on the beach, all right here. Best of luxury swimweare brands The first bikini was born in the Ancient Greece. After centuries of oblivion, the bikini reappears in 1947 on the French beaches. First banned as a vulgar item, it ends up being socially tolerated in the … Read more

Luxury lingerie for the romantic in you

In the late 19th century, England’s Lady Duff Gordon began refining the utilitarian underwear designs of the past into the delicate, extravagant and sensual designs of the Victorian and Edwardian eras. Today, the descendants of these fine undergarments continue to appeal to the romantic type and the quality and design of lingerie pieces have become … Read more

Control yourself, says Agent Provocateur

Agent Provocateur’s fictional fashion show.  Provocative as usual, the British luxury lingerie label Agent Provocateur did not refute its reputation in the last Control Yourself clip. The video is one of the best pieces of the brand. Agent Provocateur believes that exploring your inner desires and fantasies profoundly enriches your life. Models and actresses Melissa … Read more

Medieval Lingerie: String bikini 500 years ago

  Scientists of Innsbruck University made a discovery that totally rewrites fashion history. An archaeological find in Austria revealed extremely well preserved linen fragments that resemble modern bras and knickers. The undergarments were among almost 3,000 fragments of clothing found in Lengberg Castle in East Tyrol during recent renovations. It is believed that women did not … Read more

Agent Provocateur is exploring a more romantic side for spring

Agent Provocateur 2012 spring – summer ‘softer’ campaign British luxury lingerie label Agent Provocateur targets a more romantic clientele this spring with an ad campaign that features French actress Mylène Jampanoï (31). The new Agent Provocateur’s campaign wants to re-introduce the sensuality and flirtation of the 70’s. “I was looking at photographer David Hamilton’s images … Read more