Pulpex Limited: The World’s First Ever 100% Plastic Free Paper-based Spirits Bottle

    This ‘first-of-its-kind’ scalable paper-based bottle is designed and developed to be 100% plastic-free and expected to be fully recyclable. This bottle has the potential to be truly ground-breaking. Launch of ‘Pulpex Limited’ – a new partnership between Diageo and Pilot Lite to launch new spirits bottle made of paper. The bottle is made … Read more

The final addition to the Game of Thrones whisky collection is here: Six Kingdoms – Mortlach Single Malt Scotch Whisky Aged 15 Years

    Game of Thrones Fans Can Now Complete Their Coveted Limited Edition Single Malt Scotch Whisky Collection with the Introduction of the Ninth and Final Offering Fit for a King. Diageo and HBO continue to explore both the world of whisky and the world of Westeros. Inspired by the finale of HBO’s iconic series, … Read more

Wise wine tips for Christmas, plus last-minute boozy gifts

What temperature should wines be served at? When should you decant? Useful drinks tips, plus four last-minute buys for gifts

This exciting new space in Madrid promises to become a leading destination for Scotch lovers

    Scotch Whisky house Johnnie Walker opened its first flagship experiential retail store in Madrid. The experiential Johnnie Walker flagship store adds a sense of fun and discovery to shopping and is a whole new way of experiencing the rich heritage of the brand. First-of-its-kind Experiential Whisky Retail Store From Johnnie Walker The launch … Read more

This limited-edition Scotch Whisky collection is inspired by the Game of Thrones. Choose your house

  The Game of Thrones Single Malt Scotch Whisky Collection is here. Even the most revered Maester couldn’t have predicted a collaboration of this monumental proportion. White Walker by Johnnie Walker is best served cold directly from the freezer and features an unexpected icy reveal on the bottle when chilled. In collaboration with HBO, Diageo … Read more

2018 U.S. Bartender of the Year: She is the first female to claim the title in the US

  15 Bartending Talents Participated in a Prodigious Competition to Send One Winner to the Global Finals in Berlin Hosted for the first time at Stitzel-Weller Distillery in Kentucky, home to Bulleit Frontier Whiskey, the acclaimed competition U.S. Bartender of the Year brought together the best bartenders across the country who represent the craft and … Read more