Racing Green – next generation of sustainable motorsport

Strategic sustainability project specialists Quimera, the International Motor Sports Association (IMSA) and the American Le Mans Series presented by Tequila Patrón (ALMS) will form a joint venture combining their respective areas of expertise in 2012 launching a new global initiative to develop the next generation of sustainable motorsport. Working strategically, both IMSA and Quimera have … Read more

Mercedes Benz DICE – a visionary perspective

The inventor of the automobile redefines independence “DICE” sculpture demonstrates revolutionary customer experience “mbrace2” as world premiere at the Consumer Electronics Show Mercedes Benz  press release Stuttgart/Las Vegas – Networked access to information everywhere and at all times has become an indispensable part of daily life. That also goes for the time one spends in … Read more

Organic Revolution Worldwide Foundation

The Organic Revolution Worldwide is starting! Consumers have a hard time understanding claims made on labels that are rarely based on science and often exaggerated; food and cosmetic labels offer considerable data but seem short on facts. Today your product may be certified “bio”, “green” or “organic” but has it actually been tested sufficiently to … Read more

Roger Vivier Jeune Fille footwear line

Roger Vivier announces mini-me footwear line Roger Vivier is the latest designer delving into the realm of childrenswear, with a junior collection inspired by its iconic adult styles for release in March.The line will be a reworking of the house’s brightly colored patent leather adult ballerinas, which carry the brand’s signature buckle. Proceeds from the … Read more

Meydan horse racing and the Dubai World Cup promoted by Longines

Longines will be the official timekeeper for all equine events organised by Dubai’s sporting business and lifestyle centre Meydan. The sponsorship continues a five-year relationship between the two, and one that Humid Al Teyer, chairman and chief executive of Meydan group, has called an “historic agreement”. The Dubai World Cup enters its 17th year in … Read more

Brazil: Online — but Not Shopping There Yet

Online Shopping Grows Slowly in Brazil Brazil has clearly embraced the online universe, with one in every three people having access to the Internet. But that figure is not translating into online luxury sales for social and economic reasons. “The market is still very much on the initial phase of development,” says Carlos Ferreirinha, the … Read more