How TikTok is proving beauty is more than skin deep
Social media smarts and a sense of humour are highly profitable for a new breed of ‘skinfluencer’
Social media smarts and a sense of humour are highly profitable for a new breed of ‘skinfluencer’
Launched in the U.S. this week, Mikimoto Eau de Parfum is the brand’s first foray into the fragrance category and is indicative of their increased focus on beauty within the luxury marketplace. Mikimoto Launches First Fragrance In Partnership With Scent Beauty Scents evoke an emotional reaction, parallel to the feeling of wearing a treasured … Read more
What if beauty products came without packaging, like nuts at a wholefoods store? A new Australian beauty brand is giving the concept a go
The new Gucci Bloom fragrance campaign tells the story of four women living in a garden of dreams. The fragrance is inspired by the idea of absolute authenticity, the freedom to be who you are. The scent is characterised by a trio of Jasmine Bud extract, Tuberose, and Rangoon Creeper. The natural green scent … Read more
Easy, wearable fragrances to transport you to that post-shower pre-aperitif golden hour wherever you are
“I tattooed ‘perfect’ on my wrist to remind me that, when I’m looking at myself and wishing I could be stronger in this way or better at that thing, I can just say no, I’m exactly how I need to be right now,” says Marc Jacobs. Perfect Marc Jacobs – An expression of … Read more