. The overall digital luxury conversation grew by 75% year-over-year and social chatter more than doubled for the top 15 luxury brands, says the second annual NetBase Brand Passion Report: Luxury Brands online. Ranking the top 45 luxury brands based on volume of social mentions and intensity of consumer sentiment, the report looked at more than … Read more
The worldwide luxury industry surpassed €1 trillion in retail sales value in 2015 and delivered healthy growth of 5% year over year (at constant exchange rates), driven primarily by luxury cars (8%), luxury hospitality (7%) and fine arts (6%), according to the 14th edition of the Bain Luxury Study, published by Bain & Company for … Read more
It’s coffee o’clock. Welcome to the holy grail of the coffee experience. “The summit of drinking pleasure. It has to be tried to be believed!” When you enjoy a coffee from this luxurious cup for the first time – a sensory experience we recommend to all – you come to the true realization that “this … Read more
Unlike traditional luxury, which is based on what a brand can offer you to the exclusion of others, tribal luxury is rooted in shared experiences
Luxury has a rich heritage to draw on – why aren’t brands telling stories better? There are lessons to be learned from new players
Who said you can’t have style and performance in equal measures? Sunseeker celebrates a significant milestone of 100 yachts delivered over 100 feet. Sunseeker, one the world’s leading brands for luxury performance motor yachts, was treating visitors to the best of British manufacturing at this year’s Fort Lauderdale International Boat Show. Visitors had the opportunity … Read more