BMW to sponsor first BMW Masters – a $7 million golf tournament in China

The BMW PGA Championship at Wentworth and German’s BMW International Open are the two European Tour events sponsored by BMW. The automotive brand is adding one more title sponsor. BMW is the patron of the newly sanctioned golf tournament in China. The first BMW Masters will be held at Shanghai’s Lake Malaren Golf Club from … Read more

Palazzo Versace set to fetch around $80 million

Palazzo Versace on Queensland’s Gold Coast  is going on the market   Built nearly 12 years ago, the 200-room Palazzo Versace luxury hotel on Queensland’s Gold Coast is going on the market. Owner the Sunland Group expects the hotel to bring at least $80 million. Sunland also owns a $25 million central Brisbane development site. The … Read more

Starwood continues to grow luxury brands in China

Starwood Hotels & Resorts tops 100th hotel milestone in China Starwood Hotels & Resorts surpassed the opening of its 100th operating hotel in China with plans to open 15 additional hotels by the end of this year. With eight hotels already opened in the first quarter of 2012, Starwood will open a total of 23 … Read more

As one wishes: Chrysler debuts 300 Ruyi Design Concept

Chrysler Brand Commemorates Return to China with Premiere of Chrysler 300 Ruyi Design Concept at 2012 Beijing International Automotive Exhibition Chrysler announced its return to the China market at the 2012 Beijing International Automotive Exhibition. To commemorate this occasion, Chrysler unveiled the 300 Ruyi design concept, a vehicle based on the innovative Chrysler 300C sedan … Read more

Heading to London to catch the celebrations: hotel packages fit for a queen

London – six royally great Diamond Jubilee packages Queen’s Diamond Jubilee is the best marketing hook for London. The city is spoiled in events and spoil the tourists with a lot of specially designed packages to celebrate royalty and the London’s Olympic Games. AFP selected six luxury hotel packages fit for a queen:   The Ritz Hotel … Read more

TA Associates to acquire a 30% stake in Zadig & Voltaire

TA Associates private equity firm has signed an agreement to acquire a 30% stake in Zadig & Voltaire, one of the most successful French brands in the new luxury ready- to-wear market. Zadig & Voltaire represents TA’s third investment in France since 2009 following investments in fund manager DNCA Finance and in a leading provider of … Read more