Adidas is collaborating with high-end Italian fashion brand Missoni on a line of performance shoes and apparel. The adidas x Missoni range blends Missoni’s iconic aesthetic with adidas’ focus on high-performance sports apparel. Co-founded with wife Rosita, the Missoni luxury brand is renowned for its kaleidoscope of colours, unconventional patterns and innovative dying techniques … Read more
Gosha Rubchinskiy teams up with adidas Soccer to create a bespoke range of garments inspired by the Russian youth culture of today. The next two years signal some of the biggest years in sport for Gosha Rubchinskiy‘s home country, Russia, as Russians prepare for their first ever FIFA World Cup in 2018. adidas Soccer meets … Read more
Continually defying and redefining the expectations of her industry, Spanish race car driver Carmen Jorda hopes to empower a young generation of women to accomplish more by taking on new challenges and pushing themselves further than ever before. A rising name in her sport, with a fast-paced and dynamic lifestyle that inspires women around the … Read more
Adidas by Stella McCartney debuted Spring/Summer 2016 collection at World of Stella McCartney event in Dubai. Introducing this season’s Spring/Summer 2016 collection against the effervescent backdrop of Dubai, adidas by Stella McCartney presented anintermixture of performance and style at the World of Stella Mccartney event held to celebrate the brand’s retail expansion in the Middle East. … Read more
Adidas Porsche Design Sport A luxury sneaker delivers a stylish, smooth ride, and it is packed with innovations and exclusive materials. The new performance sneaker by Adidas x Porshe (€250) was declared the most innovative brand of 2012 in the footwear category at the Plus X Award ceremony. The sneakers run up to €400, … Read more
The ski slopes have become just as much about high fashion as they are about high performance. Luxury brands are racing to create the ultimate fusion of technical skiwear and après-ski chic, but can they truly deliver on both? Enter Stella McCartney, a long-time sustainability champion, now carving fresh tracks with her newest skiwear collection … Read more