British Fashion Council Announces New Chair And The Most Established Designer Development Scheme Globally

British Fashion Council announces David Pemsel as its new chair. The tenure is for three years. David, previously had a seat on the BFC Executive Board and is the co-founder and CEO of both ScienceMagic.inc (SMI) and ScienceMagic.Studios (SM.S). SMI is a strategic and creative company that connects brands and talent to their communities by … Read more

Technology and Luxury Brands Grew the Fastest in Most Valuable Global Brands 2022 ranking

 Apple Regains World’s Most Valuable Brand Status. Apple sits on top of the Kantar BrandZ Most Valuable Global Brands 2022 ranking and is on track to become the first trillion-dollar brand. With a brand value of $947.1bn, Apple stands out for its high degree of differentiation and continued diversification across its hardware, software and services … Read more

Burberry unveils electric motorcycle, topographic mirrored sculpture and Thomas’ Cafe on Jeju Island Korea

    Burberry presents an innovative new experience, providing a unique way to discover Burberry Outerwear. Located on Jeju Island, South Korea, the immersive brand experience is a free-flowing structure, deeply connected with nature. The imaginative sculpture features breath-taking views and interactive artwork inside. The Imagined Landscape pop-up in Jeju Island, Korea is Burberry‘s first … Read more

The first ever completely carbon neutral gamer’s livestream

  In true Razer fashion, RazerCon 2021 celebrated all things gaming with highly anticipated content highlights and exhilarating announcements from partners such as Intel, Microsoft, Norton Gaming, and Seagate Gaming. RazerCon 2021 also featured standout showcases from gaming studios like 24 Entertainment, ArtCraft Entertainment, Capcom, Larian Studios, NEOWIZ, Prime Matter, and Saber Interactive. Fans and … Read more

In a world first, Prada introduces Candy, the luxury brand’s virtual muse

A call to rethink reality with fragrances that defy expectations and embrace pure creativity. In a shocking pink overdose of luxury, Prada Candy reveals a unique facet of Prada femininity. Prada Candy rethinks addiction with an unexpected olfactory balance. An unexpected and joyful shake to the system. Prada Candy perfume triggers bugs of spontaneity in … Read more

The biggest luxury group is betting on livestreaming shopping

    New shoppable livestreams capability empowers luxury retailers to grow audience while retaining ownership of the high-end customer journey. Bambuser Signs Master Agreement with LVMH Following Initial Pilot Activations and LVMH Innovation Award. Bambuser, a software company specializing in interactive live video streaming, announced it has entered into a long-term master agreement with LVMH … Read more