Karl Lagerfeld electrifies Chanel by embracing digital disruption
The designer’s Paris fashion week show plugged into our slightly sinister relationship with modern technology
Search Results for: Paris Design Week
Rimowa becomes the first German Maison of the LVMH luxury Group
Two weeks ago the dream of Dieter Morszeck – RIMOWA President & CEO became reality. The Junkers F13 by RIMOWA took to the air! This week, Rimowa announces another milestone. Serving as the industry benchmark for German quality, Rimowa is renowned for designing lightweight and easy to use top-end luggage. The brand now becomes the … Read more
Disrupting the luxury industry with influencer marketing
How luxury brands can use content marketing to seduce a new breed of digital audience. New opportunities for high-end brands to message the brand narrative. Luxury brands’ highly desirable audience is in perpetual motion. How to captivate this new breed of digital clientele? How luxury brands seduce these moving targets? Trial and error is a … Read more
Berluti knows what GIRLS want
Berluti has unveiled Berluti for HER – a capsule collection dedicated for the first time to women. Stolen from Men: Berluti is launching in women’s footwear. You can also slip the Un Jour Gulliver bag on your arm, leading you to conclude, without a shadow of a doubt, that Berluti elegance suits any gender. Associated … Read more
The new GTC4Lusso T – the first four-seater to sport a V8 engine
This new Ferrari model will make its world debut at next week’s Paris Motor Show. The GTC4Lusso T is Ferrari’s new take on the GT concept. The new luxury automotive toy is aimed at drivers demanding sporting driving and versatility. The new GTC4 Lusso T adopts an evolution of the 3.9-litre V8 turbo which punches … Read more
LVMH’s Berluti appoints Haider Ackermann as Creative Director
Colombian-born designer Haider Ackermann has been named the new Artistic Director of the luxury menswear label Berluti. Fashion designer Haider Ackermann enrolled at the Royal Academy of fine Arts in Antwerp in 1994 and started his own label in 2003. He presented his first menswear collection in June 2013 in Paris. In just three years, Haider … Read more