Lacoste celebrates 80 years with 12 customizable polo shirt kits
For its 80th anniversary, Lacoste fashion house has created 12 Limited Edition 80 Custom Polo Kits. Each month, 12 copies of one of the kits will be available for sale on Lacoste’s social media channels. Lacoste fans will be abble to customize the brand’s famous polo shirts.
Customized through color, sewing, embroidery or flock prints, each kit is available in a limited edition of 12 and costs €300. The first polo shirt (Kit Number 1 / Tribute to René) pays homage to tennis, Lacoste sponsoring Australian Open. The Lacoste LAB collection has been a huge hit amongst Lacoste players at the tournament.