Zenith El Primero Stratos Flyback Striking 10th chronograph in the stratosphere with Felix Baumgartner Historic achievements are made with exclusive watches. While James Cameron took to the bottom of the ocean a Rolex, Felix Baumgartner was equipped with a Zenith when he successfully jumped from an altitude 128,100 feet, reaching 833,9MPH and parachuted safely on … Read more
Watches of Switzerland has become the official time partner of Glorious Goodwood race, the highlight of the summer sporting and social calendar. Five days of racing culminate on Saturday 4 August with the traditional cavalry charge, now known as the Blue Square Stewards Cup, a 28-horse sprint won last year by Hoof It, ridden by … Read more
The 2012 Giraglia Rolex Cup was be 60th anniversary of the event and the 16th edition to be sponsored by Rolex, which has been a partner of the event since 1997. The 60th Giraglia Rolex Cup consisted in a serie of inshore races in the Gulf of Saint-Tropez, followed by a 241nm offshore race via … Read more
Feeling entitled, consumers spent on luxury goods Top 100 Most Valuable Global Brands Report. Luxury category Conducted by influential market research firm Millward Brown, Top 100 Most Valuable Global Brands Report is monitoring the value of the great brands around the globe for a full seven years. This year almost half of the Top … Read more
We are honored to present an article by Fflur Roberts, Head of Global Luxury Goods Research at Euromonitor International Hit by the global economic slowdown, the luxury goods industry went through a period of decline in 2008-2009 but by 2010 the recovery had already begun, with most developed countries recording positive growth. At the same time the … Read more
Baselworld 2012: Rolex impresses with innovative technology and luxurious glamour The technically most proficient highlight is the Oyster Perpetual Sky-Dweller − an annual calendar with two time zones both displayed at the same time, powered by a new movement developed in-house, the automatic calibre 9001. Oyster Perpetual Sky-Dweller incorporates 14 patents, including 5 new ones: … Read more