Tag: luxury automotive brand
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No ordinary SUVs: A model range designed for urban landscapes despite their off-road specs
Militem luxury automotive brand responds to market demands with a model range that is special, functional and desirable but also high-performing. “Those who opt for such an unusual product, want to live and see their car in a way that is not so conventional”, underlines Hermes Cavarzan, founder and CEO of Militem. “Our goal…
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Maserati’s first hybrid – one of the most ambitious projects for the Italian luxury vehicle manufacturer
The new Ghibli Hybrid represents the first step in a plan that will lead to the electrification of all new Maserati models. The luxury automotive brand’s first all-electric cars will be the new Maserati GranTurismo and Maserati GranCabrio, scheduled for 2021. The arrival of the new Maserati Ghibli Hybrid thus expands the…
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Great designers thrive in difficult situations: Virtual Grand Prix Selection for Lexus Design Awards 2020
“Great designers thrive in difficult situations, and help individuals and society deal with unexpected change,” – Paola Antonelli, Italian author, editor, architect, and curator. The luxury automotive brand continues its support of next-generation creators on this new platform. Lexus announced that the luxury brand is adapting their Grand Prix judging for the Lexus…
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Young Luxury: Genesis to throw its hat into the Super Bowl ring
Genesis Introduces “Young Luxury” in First Super Bowl Ad, Starring John Legend and Chrissy Teigen. The ad will be the first-ever Super Bowl spot from the Genesis luxury brand. Genesis is the youngest luxury automotive brand, why not act our age and have a little fun? For the first time in its short history,…
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Part dinosaur, part Mars bar … it’s the Avatar-inspired Mercedes-Benz!
With the promised sequels endlessly delayed, fans of the environmentalist blockbuster will have to settle for the next best thing: a baffling concept car
