AURA blockchain e-warranty: Hublot is improving the prevention of watch counterfeiting and theft

  Luxury watch manufacture is launching a completely digital warranty stored in the AURA blockchain. A first in the fight against counterfeiting. After being one of the first companies in the world to equip its watches with an electronic warranty in 2009, Hublot is once again innovating with the Hublot e-warranty. With the Hublot e-warranty, … Read more

A new blockchain-powered passport will cut down on environmental waste and ensure authenticity

  From October 13, 2020, all new Breitling watches will be delivered with a blockchain-based digital passport, secured by Arianee technology, to ensure their authenticity and seamless accessibility. Breitling is the first luxury watch brand to extend digital blockchain technology to all of its watches. The digital passport is automatically connected to Breitling’s digital warranty … Read more