digital

The power of digital: L’Oréal is ramping up its presence in social networks

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L’Oréal eyes digital media to connect closer to consumers Speaking on a conference call regarding L’Oreal Group’s fourth quarter results, managing director of Strategic Marketing Marc Menesguen announced that based on positive results in 2011, the company will look to invest further in digital media. Beauty is one of the most discussed topics on social … Read more

London Fashion Week: Digital Innovation 2012

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This London Fashion Week, starting 17th February 2012, the British Fashion Counci (BFC) continues to unite fashion and digital innovation, encouraging engagement with this global fashion showcase through social media, live streaming and pioneering new technologies. The digital schedule is the strongest yet: 44 shows will be live streamed – 22 from the The Courtyard … Read more