Apple finds wearable ‘gimmicks’ really count as iPhone slips
As sales of its signature product peak a big change in strategy has emerged in the form of the Apple Watch and AirPod
As sales of its signature product peak a big change in strategy has emerged in the form of the Apple Watch and AirPod
Global Wearables Market Grows 7.7% in 4Q17 and 10.3% in 2017 as Apple Seizes the Leader Position, Says IDC. Apple, meanwhile, suddenly finds itself atop the wearables market. The worldwide wearables market continued its upward trajectory in both the fourth quarter (4Q17) and full year 2017 with total shipment volumes reaching new records. Moreover, thanks … Read more
The company’s philosophy once followed Warhol’s line about Coke. But with a premium iPhone Pro rumoured, this sense of egalitarianism no longer applies