A modern twist on the iconic ‘90s style, the 2017 edition of Sergio Rossi’s SR1 shoe comes complete with Sergio Rossi’s signature detailing and reflects the feminine design and exquisite craftsmanship for which the Italian brand is renowned.
The sr1 sabot took the lead and was interpreted with unique style by women with an inspiring story of success and achievement to tell.The first edition was shot between New York, Milan and Tokyo where 12 incredible women opened the doors to their private creative spaces or apartments, telling their own story. Alexa Hirschfeld of hugely successful digital invitation company Paperless Post, Claire Distenfeld, the founder of the luxury boutique Fivestory in New York, and American author and founder of manrepeller.com Leandra Medine presented their own wardrobe to complement the black leather sabot with gold metal plaque and geometric high heel.
“Sergio Rossi goes back to the authentic aesthetics of the brand, looking to the archive to find its truest expression. A new beginning, a journey within to fall back in love with the brand and discover its essence,” says the Italian luxury footwear brand.
For the Winter 2017-2018 collection, Sergio Rossi writes the next chapter in its journey to rediscover the true essence of the brand, focusing on its DNA, expert craftsmanship and know how.
sr1, the collection that marked a new beginning in the history of the brand, is once again at the center of the stage, with precise and clean lines for a seasonless collection.
Shot in Milan by artist Joseph Molines, the campaign is an evolution of the concept presented for the Spring Summer 2017 season, where the Inlay pattern is at the heart of the product selection.
Harrods is celebrating the return of Sergio Rossi’s iconic SR1 shoe with a pop-up in Shoe Heaven and two limited-edition exclusives from the collection – the SR1 slipper and sabot shoe in python with a crystal baguette.