The new‑generation Rolex Air‑King invites wearers to take command of their own destiny

Rolex is unveiling its latest creations: watches that shine the light of optimism and innovation on the watchmaking world. The new-generation Rolex Air King features a completely redesigned case with a crown guard. The watch’s display has also been refreshed and is perfectly balanced thanks to the addition of a ‘0’ before the ‘5’ on … Read more

TAG Heuer unveils Ultimate Diving Watch, Plasma, and racing-themed timepieces at Watches & Wonders 2022

As the impeccably-dressed guests arrived at Watches & Wonders 2022 exclusive event in Geneva, Switzerland – to a flawless welcome amidst soaring installations from the world’s Watchmaking superstars – TAG Heuer revealed to the world new beauties in the Aquaracer family that are made to dip beneath the surface. Far from superficial (though undeniably elegant … Read more

Jaeger-LeCoultre with Cosmotourbillon is making the constellations chime

The magnificence of the constellations is reproduced on the wrist with two new artistic interpretations of the extraordinary Jaeger-LeCoultre’s Calibre 945. The secrets of constellations Once referred to as “daisy chains of the gods”, the stars have always fascinated mankind. And because it is innately human to recognise patterns, early civilisations identified and named groups … Read more

With the new Tonda PF watches, you own something rare

  Subtle nuances and technical intricacies take the Parmigiani Fleurier Tonda PF Micro-Rotor watch to the height of watchmaking excellence. At the crossroads of heritage, craftsmanship, art and innovation. A collection made for connoisseurs who value a sartorial approach to watchmaking. Luxury is apparent in the details, in every carefully designed element that has benefitted … Read more

The Octo Finissimo Ultra with NFT defies all conventions as the world’s thinnest mechanical watch

With the release of the Octo Finissimo Ultra, Bulgari’s Octo watch saga earns its eighth world record. Bulgari Octo Finissimo Ultra watch is entering new dimensions. The impressive creation is the world’s thinnest mechanical watch with a thickness of 1.80mm — reflecting the Maison’s enthusiasm for reshaping the watchmaking landscape. Each owner receives an NFT … Read more

Why Hublot watches want to study the Southern Ocean surrounding Antarctica

An expedition worthy of Jules Verne. The Southern Ocean captures 50% of the carbon dioxide absorbed by all the world’s oceans and constitutes a gigantic reservoir of marine biodiversity. LVMH-owned Swiss watchmaking house Hublot has become a partner of the Polar Pod exhibition created by explorer Jean-Louis Etienne to study the Southern Ocean, which surrounds Antarctica. … Read more