Luxury brands are failing in their storytelling
Luxury has a rich heritage to draw on – why aren’t brands telling stories better? There are lessons to be learned from new players
Luxury has a rich heritage to draw on – why aren’t brands telling stories better? There are lessons to be learned from new players
The unique plant-based formulation of The Sisley Ecological Compound, an essential revitalising and hydrating skincare product, helps stimulate the production of collagen for a firmer complexion. The everyday moisturiser is the answer on how to get the most out of the power cream. The beauty icon helps stimulate cell regeneration, soothe and destress skin, hydrating … Read more
This fall, SK-II, Procter & Gamble’s Prestige luxury skincare line, is opening a Pop-Up Studio in New York City‘s SoHo district for a limited time, October 3rd through October 31st 2015. The Pop-Up is celebrating the launch of #ChangeDestiny campaign and the new SK-II Mid-Day Essence. SK-II’s latest comprehensive research on skin science dispels the … Read more
Sublime sensory experiences doubled by the expertise of Dior Science. The Oriental Spa at The Landmark Mandarin Oriental, Hong Kong is the first hotel spa in Asia to offer Dior Skincare. The launch of the new Dior Prestige Treatment coincides with the hotel celebrating its 10th anniversary in 2015. The launch reflects a shared mission … Read more
With its holistic approach, biodynamics really makes a difference
#superrestorative: Special care for 50+. After 50, most women dream of reversing the effects of gravity on their face and body. A smile is precisely the upward movement of facial tissues which instantly makes the face radiant and welcoming. It’s the natural, most effective weapon against gravity and ageing. The second most effective remedy is … Read more