Nestle targets the luxury sector Maison Cailler is a new luxury brand created by Nestle to deliver tailor-made chocolates designed to the customer’s individual taste. Nestle, the world’s biggest food company by sales, is doing well with new products in both the luxury and affordable segments, Laurent Freixe said at launch of the Maison Cailler … Read more
Media content on the move: life must be lived like play B&O Play Beolit 12 Airplay delivers playfulness to a new customer demographic Bang & Olufsen, the global provider of luxury, integrated audio-video solutions and services, launched a new brand, B&O PLAY focused on audio-video products that combine convenience with high-quality, contemporary design for the … Read more
First ever luxury Maserati SUV named temporary Kubang was unveield at the North American International Auto Show 2012. The production model that will change its name will be built entirely in Detroit. Maserati hopes to sell about 20,000 a year of the SUV, mostly in the U.S. and China, says Associated Press. Before it enters … Read more
Mercedes-Benz to Offer World’s Most Economical Luxury Vehicle: E300 BlueTEC HYBRID – 4.2 l of diesel/100 km and E400 HYBRID: combined fuel economy of 27 mpg (estimated) Mercedes-Benz is opening a new chapter in its core segment while at the same time setting new standards for luxury sedans. The E300 BlueTEC HYBRID impresses with new … Read more
BMW 7 Series Luxury Edition at a reduced price In addition to the existing SE and M Sport models, BMW announced the latest addition to the BMW 7 Series line up, t he Luxury Edition. The BMW 7 Series Luxury Edition offers customers an enhanced specification and is available on all diesel powered 7 Series … Read more
Press Release A new series of Luxury Brand Status Index (LBSI) surveys from the independent and objective New York City-based Luxury Institute reveals firsthand impressions and rankings of dozens of luxury brands by high net-worth consumers from the United Kingdom, France, Germany and Italy. Wealthy European shoppers evaluated each brand on quality, exclusivity, social status … Read more