Search results for: “luxury customer”
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Home-spiration: Samsung Home Innovation living space
Some “Home-spiration”: intelligent functionality and beautiful design. This week, London’s Harrods luxury department store welcomed BK Yoon president of Samsung UK to unveil the Samsung Home Innovation living space. Working with world famous interior designers, Samsung has created a premium showcase of their latest home appliances. Guests are able to experience a premium…
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Farm-to-table restaurant named best restaurant in UK
“The Good Food Guide 2014: The UK’s Top 10 Restaurants announced. Seasonal, fresh and organic ingredients brought Chef Simon Rogan’s farm-to-table restaurant L’Enclume (located in Cartmel, Cumbria, England) the title of the best restaurant in UK, a recognition of the editors of “The Good Food Guide,” the UK’s best selling restaurant guide since 1951.…
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79-year-old Giorgio Armani steals the limelight for his new Made-to-Measure campaign
Formality has never been so informal? Elegance is not about being noticed, it’s about being remembered, says Giorgio Armani, the designer who debuts as the face of his own Giorgio Armani Made to Measure line, a collection synonymous with “absolute precision and perfection”. “I like the idea of being its testimonial, wearing a jacket and a…
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Emerging markets tend to perceive brands as more luxurious
Chanel and Clinique are leading the way in luxury beauty: Euromonitor International. Economy, Standard, Premium or Luxury? Brand Perceptions Around the World. Different markets and regions have completely different perceptions of luxury brands. According to Euromonitor market researcher, the perception of brands as luxurious and trends in buying behaviours differ between developed and emerging markets…
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Why your brand should invest in Brazil?
Brazil is a country with 200 million inhabitants and a market that has spent the last five years of market potentially feasible for a country with strong financial stability and a number of qualified consumers who arrive in significant numbers, surpassing 62 million people with high power consumption and billions of dollars in hands. The World…
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Digital marketing maturity: the race is on
Social media offer companies new ways of interacting with their customers, but few have got to grips with it. Tim Anderson reports as experts debate the future of digital marketing and how firms can maximise its use