Search results for: “guerlain”
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Defy the ‘wellness’ industry: here are some simple ways to feel better in 2017
Diet and detox marketing makes us feel bad about our holiday season excess. But most of the best advice is obvious and cheap
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Rimowa becomes the first German Maison of the LVMH luxury Group
Two weeks ago the dream of Dieter Morszeck – RIMOWA President & CEO became reality. The Junkers F13 by RIMOWA took to the air! This week, Rimowa announces another milestone. Serving as the industry benchmark for German quality, Rimowa is renowned for designing lightweight and easy to use top-end luggage. The brand now becomes the…
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Disrupting the luxury industry with influencer marketing
How luxury brands can use content marketing to seduce a new breed of digital audience. New opportunities for high-end brands to message the brand narrative. Luxury brands’ highly desirable audience is in perpetual motion. How to captivate this new breed of digital clientele? How luxury brands seduce these moving targets? Trial and error is a…
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Sustainable fashion: Camille Boillet, LVMH Young Talent prize winner, at 2016 Green Showroom Berlin
The “Cultures et Création” fashion show in Montfermeil offers a fresh and positive perspective of challenged urban neighborhoods. LVMH has sponsored the event for the past six years. This year the LVMH Young Talent prize went to fashion designer Camille Boillet. In addition to a grant enabling her to purchase materials, she has been coached by…
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LVMH Luxury Lab at 2016 Viva Technology Paris. How startups and digital innovation can drive the luxury sector forward
#vivatech or the Davos of the digital. ABOVE – 2LUXURY2.COM’s exclusive interviews from the show. BIG THANK YOU! to our HauteLuxe correspondents in Paris – Philippe Mihailovich and Caroline Taylor Viva Technology 2016 x LVMH. For 3 days, Paris became the startup capital of the world. How startups and digital innovation can drive the luxury sector forward…
