First-ever Gucci flagship dedicated to men opened for Google Maps users

Gucci luxury house is the first luxury brand in Italy to join the Google Business Photos – an indoor version of the Street View feature of the tech giant. Gucci opened the doors of the menswear boutique in the Brera area of Milan – the first-ever Gucci flagship dedicated to men. The concept uses existing … Read more

A behind-the-scenes look at James Franco in Gucci Bamboo Eyewear campaign

What happens when James Franco takes off in a red convertible wearing our new Bamboo aviators? Nothing short of summer magic. American actor and director James Franco is the star of the new Gucci Bamboo Eyewer Campaign, the creation of fashion photographers Mert Alas and Marcus Piggott. The Italian luxury house unveiled footage of the … Read more

Louis Vuitton, Hermes and Gucci are the top 3 global luxury brands of 2013

Luxury seeks to balance the exclusive and inclusive. Louis Vuitton, Hermes and Gucci are the top 3 global luxury brands of 2013, according to 2013 BrandZ Top 100. Luxury brands became more accessible, collaborative and experiential, says MillwardBrown annual research. On Facebook, Instagram, Pinterest and other social media platforms, brands across the luxury spectrum mediated … Read more

World of the Gucci man opened. Who’s in?

Gucci opens “Lapo’s Wardrobe” in the first men’s flagship in Europe. Milan’s Brera neighborhood is home to the internationally renowned museum Pinacoteca di Brera, picturesque cobblestone streets, antique dealers and now Gucci’s first European men’s-only boutique. The Gucci men’s store spans more than 500 sq m, boasting a design concept by Frida Giannini. The new … Read more

Gucci pre-fall 2013

Gucci unveils pre-fall 2013 advertising campaign. Gucci teleported us into the fall unveiling us some of the upcoming fashion trends for winter. The sleek Pre Fall 2013 campaign images from Gucci reaveal a burgundy, olive, green and black palette that wraps Daria Stokous and Bastiaan Van Galen, photographed by Mert and Marcus.