Chao Tai Fook Tops L2’s Digital IQ Index: China – Watches & Jewelry Supplement; Cartier, Swarovski Round Out Top 3 With 70 percent of Chinese luxury consumers beginning their purchase online, digital is the tip pf the purchase spear in China. However, many Watch & Jewelry brands have adapted their marketing efforts to the needs … Read more
The Boa decanter will do the best for your young wines Over the years, Riedel, the manufacturer of high-quality crystal wine glasses and related glass products, stretched its imagination to design serpentine vessels in other shapes, sizes and colors to parallel the variety of snake species found in nature. For the 2013 Ambiente trade show … Read more
L2 Releases Inaugural Intelligence Report: Mobile “M-influence” to Replace “M -commerce” in business lexicon 23% of Google Searches for prestige brand terms originate from a mobile device (up from 14% last year), signaling a dramatic shift in device traffic for the brands reviewed, according to L2’s Inaugural “Intelligence Report: Mobile”. Although consumer usage of mobile … Read more
In the late 17th century the “Jaquemart” invention brought beautifully animated figures to the dial contributing to the storyline of the timepiece. The figures were set into the dial and move in sync with the activated minute repeater. In the late 1980s Ulysse Nardin introduced a surprising variation to “Jaquemart”. San Marco watch symbolized the … Read more
W Hotels Tops 2013 L2 Digital IQ Index: Hotels; Intercontinental and Westin Tie for 2nd L2 Index measures digital aptitude of 57 hotel brands. W Hotels, InterContinental and Westin hotels earned the top spots in third-annual Digital IQ Index: Hotels study issued by L2, a think tank for digital innovation. L2 evaluated 57 prestige … Read more
W Motors is the first Arab brand of Hypercars based in the Middle East, with vehicles limited to seven units per design and labeled as “the most exclusive, luxurious and technologically advanced Hypercars in the world”. Lykan HyperSport 2013, the first hypersport model, was unveiled in December 2012 followed by the public launch at the … Read more