Category: DRIVE
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AMG inaugurated first dedicated showroom
AMG Performance Center in Beijing as first “stand alone” store: AMG shows its colours in the Middle Kingdom. With the inauguration of the Beijing Sanlitun AMG Performance Center, Mercedes-AMG is breaking new ground. For the first time, the new showroom represents, exclusively, the AMG brand world; this makes it unique anywhere in the world.…
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Ferrari dreams to deliver the greenest supercar on the market
Hybrid hypercar from Ferrari At the Beijing Motor Show, Ferrari marked the Asian debut of its new F12 Berlinetta, but also unveiled that it is developing hybrid powertrains. Ferrari confirmed Enzo replacement to have a hybrid system – Kinetic Energy Recovery System, developed by Magneti Marelli for use in Formula One. From next year, Ferrari’s…
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Jaguar XJ Ultimate – a luxury business class experience
Manufacturer of luxury sedans and sports cars Jaguar introduced the XJ Ultimate, a model that offers the appointments of a private jet in a package to suit a wide range of requirements. Based exclusively on the long-wheelbase XJ, the interior changes applied to the Ultimate focus on the rear accommodation, extending the car’s limousine remit to provide…
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The most popular and the worst seats on a plane: poll
Flight comparison site Skyscanner revealed the results of its poll of 1,000 travelers’ seat preferences. The poll questioned respondents on their seat preferences (aside from extra legroom seats) including which section and whether they chose window, middle or aisle seats. The poll also delved deeper to find out if choices were influenced by lucky numbers…
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How future might look: A6 L e-tron concept
Audi made an important step towards future electric mobility in China. Audi presented its first luxury-class e-tron concept car – a technology study known as the Audi A6 L e-tron concept at Auto China 2012 in Beijing, showing what a locally produced New Energy Vehicle from Audi might look like. The plug-in hybrid has a powerful…
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BMW to sponsor first BMW Masters – a $7 million golf tournament in China
The BMW PGA Championship at Wentworth and German’s BMW International Open are the two European Tour events sponsored by BMW. The automotive brand is adding one more title sponsor. BMW is the patron of the newly sanctioned golf tournament in China. The first BMW Masters will be held at Shanghai’s Lake Malaren Golf Club from…