Movado Group’s exhibition space at the Basel Exhibition Center in Basel, Switzerland.
Movado Group presented the new collections of timepieces at Baselworld 2015 from some of the most recognized and respected names in time. The Group designs, manufacturers, and distributes Movado, EBEL, Concord, Coach, HUGO BOSS, Lacoste, Juicy Couture, Tommy Hilfiger, and Scuderia Ferrari brand watches worldwide.
The Scuderia Ferrari racing team is the heart and soul of the Scuderia Ferrari Orologi brand. The watches draw inspiration directly from the cars themselves. Premiering at Baselworld 2015 is the Gran Premio Worldtime Automatico Limited Edition with a sportier, black-out look inspired by the Ferrari FXX. The dial features a unique city time zone display highlighting Ferrari’s headquarters in Maranello and ten iconic grand prix race locations around the globe.
Hugo Boss launched the BOSS Black Aeroliner with a silver bracelet paired with a metallic blue chronograph dial. The BOSS Orange New York features a black leather strap and black dial with bold white numbers are offset with a hint of orange.
In 1927, Rene Lacoste heralded the birth of contemporary sportswear with his design for the original L.12.12 Polo shirt – almost a century later Lacoste watches reignite the essential, authentic brand spirit with the L.12.12 timepiece collection in six confident new colors.
Juicy Couture’s Juicy girl indulges in the high-impact embellishment and rich tones of the new Luxe Couture family. The new imepieces designed with set crystal bezels and stainless steel, gold-plated, or rose gold-toned bracelets with dials offered in soft sunset hues touched with shimmering diamond dust – clean and crisp sport details, redefined in a romantic and feminine way.
Since Tommy Hilfiger founded his namesake company in 1985, it has become one of the world’s leading designer lifestyle brands, recognized internationally for celebrating the essence of “classic American cool.” The 2015 watch collection builds on the signature Tommy Hilfiger characteristics to reflect a preppy spirit in sporty, chronograph, pilot and diving watch-inspired automatic models.