Chow Tai Fook, Cartier, and Swarovski among winners in the Chinese luxury e-commerce

Chao Tai Fook Tops L2’s Digital IQ Index: China – Watches & Jewelry Supplement; Cartier, Swarovski Round Out Top 3 With 70 percent of Chinese luxury consumers beginning their purchase online, digital is the tip pf the purchase spear in China. However, many Watch & Jewelry brands have adapted their marketing efforts to the needs … Read more

China Connect 2012: E and M-commerce in the age of brand consciousness

The Chinese luxury buyer is the youngest in the world. Enough to dwell upon the latest insights on this key target, driver of China growth. From 22 and 23 March 2012 Paris will be the host of the China Connect 2012, a conference focused around the opportunities presented by the Chinese E- and M-commerce market. … Read more