The BrandZ Top 10 Most Valuable French Brands 2018. Luxury Dominates the 2018 Ranking. Heritage is one of the most powerful engines in promoting some of the biggest high-end French brands. Luxury brands such as Louis Vuitton, Hermès and CHANEL dominate the first BrandZTM Top 50 Most Valuable French Brands ranking released by WPP and … Read more
For the 2nd consecutive year, L’Oreal presented its latest connected beauty innovations at 2017 Viva Technology Paris, the high-end mega-event dedicated to the growth of startups, digital transformation and innovation. Five of the luxury Group’s brands – Lancome, Kerastase, L’Oreal Paris, La Roche-Posay and L’Oreal Professionnel –showcased how they leverage advanced digital technologies to create … Read more
Women of Worth drive to make a difference in the world. The program is inspiring more women to follow their passion and make an impact. L’Oreal is once again shining a spotlight on women making a beautiful difference in the world through volunteerism. L’Oreal Paris honored 10 women for their extraordinary contributions to their communities at … Read more
Actress Genesis Rodriguez joins L’Oreal Paris family of inspiring Latina women. The star joins an all-star roster of notable Latina women representing L’Oreal Paris, including Jennifer Lopez, Eva Longoria and Zoe Saldana. Genesis Rodriguez is rapidly emerging as one of the leading bi-cultural and bi-lingual Latina stars having been featured in films alongside some of … Read more
Beauty tutorials for holidays. The beauty gurus are sharing the aspirational make-up know-how. Watch how to transform yourself into the belle of the ball. The holiday makeup from Chanel is described in detail by Lisa Eldridge, one of the most highly regarded make-up artists on the international beauty and fashion circuits. Lisa Eldridge creates a … Read more
L’Oreal Paris Women of Worth Honors 10 Inspiring Women. In 2006, L’Oréal Paris launched the Women of Worth program to celebrate everyday women who follow their true passion to make a difference in the world. Tackling society’s most pressing issues, from helping victims in the wake of the Sandy Hook Elementary tragedy, to enabling terminally … Read more